Through the Business Initiatives Center, TRCNA will work with clients to develop and sustain relationships vital to establishing or enhancing vibrant economic opportunities between Turkey and North America. Available services include:
Past Business Initiatives Center Activities:
- Access to exclusive, customized, and industry-specific Trade and Buyers Missions between Turkey and North America
- Market-entry strategies that look beyond immediate opportunities to guide companies toward long-term success in the penetration and development of a target market.
- Connections with other Turkish commerce agencies and organizations, including the Turkish-American Business Association, Turkish Exporters’ Assembly, and others.
- Access to Michigan State University’s Supply Chain Management faculty and staff, recognized as one of the world’s top programs in this discipline.
- Access to Michigan State University’s International Business Center, one of the headquarters of the Academy of International Business and developer of the world-leading globalEDGETM.
- Making key introduction with government, business, academic, and philanthropic leaders.
- Assisting companies in finding a “landing pad” for their company or product.
- June 2013 Detroit Creative Corridor Center (DC3): DC3 representatives Matt Clayson and Bethany Betzler visited Istanbul to discover the creative industries of Turkey and potential for collaboration. TRCNA developed a customized agenda including meetings with universities, government ministries, and professional associations.
- "Thank you for coordinating such a productive week. The session helped us vet partners for the US-Turkey Creative Economies Summit, partners for College for Creative Studies (CCS), and partners for DC3. The meetings helped Bethany and I establish a better understanding of the current state of the creative industries in Istanbul, the relationship between various players, and the opportunities for deeper collaboration. I have been on many of these trips in the past and have never experienced one that has been so organized and efficient. We were 15 minutes early for each meeting and were on schedule the whole week - quite a feat considering Istanbul traffic and the distances between each destination." - Matt Clayson, Director of DC3
- March 2013 Turkish Electro Technology Exporters' Association (TET) Trade Mission: TET approached TRCNA to develop a customized approach to entering the US market and facilitating bilateral trade. Ten representatives of wire and cable manufacturing companies participated in a week-long series of meetings in New York and Chicago organized by TRCNA staff. Each Turkish company met with a minimum of 8 key US companies such as Anixter, Southwire, and Whirlpool.
- February 2012 Michigan-Turkey Garment Industry Trade Mission: TRCNA was instrumental in bringing together industry leaders in Michigan to attend the 2012 Istanbul Apparel Conference in an order to promote Turkish investment in Michigan's up-and-coming garment industry. Partnerships between Michigan's emerging and Turkey's well-established textile industry will be a win-win for both sides as each possesses a distinct set of advantages for increased production.
- "I had an outstanding experience and can't wait to return [to Turkey]. The networking far exceeded my expectations...I actually met with several factories that I plan on doing business with." - Montee Holland, CEO of the Tayion Collection
More news on the Michigan-Turkey Garment Industry Trade Mission:
MLive: Fashion in Michigan? The garment industry looks to grow jobs in the Mitten State
Michigan Radio: Michigan group travels to Turkey to tout state's emerging garment industry